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More or less Indian states have, however, also set a detonator on ticket prices, BUY CIALIS ONLINE sparking a argue on whether this necessarily to be a countrywide regulation. "Cinema has faced challenges from TV, VHS and DVDs. Every time a new content medium emerged, people wrote off cinema, but it survived. "With low-cost subscriptions, the great unwashed today keep an eye on nearly bighearted releases inside six-to-Eight weeks at their homes," says film trade expert and marketing analyst Girish Wankhede. Annu Gupta also prefers multiplexes because they offer better facilities, clean toilets and security. Some patrons, however, remember single screens as simpler, more community spaces.
Meanwhile, experts says that even though single screens offer cheaper tickets, many urban middle-class audiences no longer choose them because they cannot match the comfort and amenities of multiplexes. But multiplex owners argue that ticket prices are reasonable and that audiences continue to visit in large numbers. Mr Verma, says after visiting both single screens and multiplexes over the past two decades, he prefers the latter. "The seating area [at single screens] are uncomfortable and the undergo isn't great," he says. "Because footfalls are low, movie theater owners can't give proper care. And since the theatres aren't well maintained, populate don't lack to scout movies there." Mr Bijli says many chains like his are using flexible pricing and weekday offers to attract audiences - for instance, tickets at PVR cost only 92 rupees on Tuesdays. Mr Bijli acknowledges receiving some feedback about high ticket prices, but says that audiences continue to turn up because they get "time value for money" - provided a film is good. A monthly subscription to a streaming platform costs less than two tickets in a multiplex. Rising ticket and snack prices mean moviegoers are cutting down on their trips to cinema and moving towards cheaper streaming options. Industry experts say theatres are also facing competition from cheaper streaming options which boomed during the Covid-19 pandemic.
"Around 15 old age ago, my friends and I would go and check every novel release, sometimes every calendar week. That has right away suit unacceptable." Harsh Verma, 38, looks back on a time when going to the movies didn't feel like a luxury.
The rest have either shut down or fallen into disrepair, their ageing structures and outdated facilities a reminder of a bygone era. Film critic Komal Nahta believes that while lower prices could attract more audiences, owners must retain the freedom to keep their businesses profitable. In the past five years, data shows that the average cost of a film ticket in India has risen by 47%.
But going to the theatre set him back considerably - a seat at a Delhi multiplex cost 500 rupees ($6; £4), nearly a third of his weekly pocket money. "It offers an immersive, uninterrupted have that you just can't amaze at habitation." Cinema and streaming are meant to co-exist and this isn't the first time the industry has faced existential questions, he says. But Mr Bijli of PVR says that with the pandemic a distant memory now, the audience behaviour is shifting again and people are returning to theatres. "On that point would be 800 to 1,000 populate jam-packed in together," recalls 61-year-old Renu Bhushan. "The crowd would come out when the prima appeared on covert while vendors sold tatty snacks and drinks." The Average Ticket Price (ATP) in 2020 was 91 rupees, while in 2024 it rose to 134, according to audience research firm Ormax media. However, between 2023 and 2024 there was only a 3% rise in the ATP - suggesting that the prices have stabilised.